- Develop and execute country-specific channel marketing plans for Omada by TP-Link in Germany and Austria to strengthen partner engagement, generate end-customer demand, and contribute to sales pipeline growth.
- Collaborate with sales, product, and central marketing teams to deliver integrated campaigns within budget, prioritizing activities with measurable ROI.
- Develop targeted account-based marketing programs for strategic distributors, resellers, and solution partners.
- Localize and manage website and marketing content using content management systems, ensuring relevance for local markets, brand consistency, and a positive user experience.
- Manage partner MDF activities, including budget negotiations, joint planning, campaign execution, cost tracking, performance measurement, and ROI analysis.
- Build and maintain strong partner relationships to drive engagement, loyalty, and channel sales growth.
(Senior) Channel Marketing Specialist (m/f/d)
Düsseldorf
Full-time
Permanent employee
55,000 - 72,000 € per year
Your Responsibilities:
Your Profile:
- Degree in Marketing, Business Administration, Economics, or a comparable field.
- Several years of experience in B2B marketing is required; experience in the technology industry is considered an advantage.
- Experience in demand and lead generation, CRM systems, and marketing automation tools.
- Excellent communication and stakeholder management skills.
- Fluency in German and English, both written and spoken.
What we offer:
- An independent role with growing responsibilities in an innovative, and market-leading international company.
- A friendly and motivated team and excellent opportunities to develop yourself within the company.
- Partial home office possible (1 day per week).
- An attractive salary with target-related OTE bonus.
- 25-30 annual holidays, increasing with company tenure & 1,5 additional company holidays in between christmas and new years eve.
- Company pension scheme (betriebliche Altersvorsorge).
- Good incentive plan including monthly food voucher, voucher for birthday, presents for on- and offboarding, marriage, childbirth, company anniversary, International Women’s Day, and so on.
- Employee referral award.
- Regular team events (monthly tea time, quarterly team building, Christmas party, etc.).
- Ergonomic office chairs and height-adjustable workplaces.
- Modern office with free parking places.
- Free drinks and good tea and coffee.
- Employee discounts on our wide range of our products.
About us
Headquartered in the United States, TP-Link is a global provider of reliable networking devices and smart home products, consistently ranked as the world’s top provider of Wi-Fi devices. The company is committed to delivering innovative products that enhance people’s lives through faster, more reliable connectivity. With a commitment to excellence, TP-Link serves customers in over 170 countries and continues to grow its global footprint.
With a proven heritage of stability, performance, and value, TP-Link has curated a portfolio of products that meet the networking needs of all individuals. Now, as the connected lifestyle continues to evolve, the company is expanding today to exceed the demands of tomorrow.
TP-Link Deutschland started in April 2009 in Germany, housing the Sales and Marketing team for DACH region, and providing support and central warehouse for the WEU region. Through our renowned distribution, online and retail partners, we distribute a comprehensive range of award-winning SOHO products (WLAN, DSL, Powerline, repeaters, UMTS / LTE, print servers, IP cameras, smart home devices) and SMB products (Switch, router, SFP modules, media converters, network adapters, video surveillance) and so on.
More at: http://www.tp-link.de.